Tracerlabs — AI development studio
Ads in, booked jobs out. Funnels, AI follow-up, booking systems, and the software to run it all — measured end to end, built and run by one team.
Solar companies, meat processors, and local service businesses run on systems we built. Every number in the case studies below is live production data.
What we do
Get leads. Engage them in minutes. Turn them into paid bookings. Run it all on software built for how you work. Buy the whole machine or start with one stage.
Solar companies, meat processing & local services — with a DTC storefront build on the way.
Lead generation is our core offer. We run the ads, build the funnels, and wire up tracking that doesn't lie — you get booked appointments, not click reports.
Across our solar portfolio — verified in-platform
Meta Ads, Google Ads, GoHighLevel
Read the solar case studyAI that handles the whole conversation — it reaches every lead in minutes, finds a time and books it, reschedules by text, nudges your reps before appointments, and keeps customers updated on their order so they never have to call and ask.
After the AI texting agent — across 487 appointments
AI SMS agents, voice AI, Twilio
See it in actionBooking flows that turn visitors into paid customers — deposits collected up front, capacity managed automatically, and reminders that recover the ones who almost booked.
Harbs Farm — first week after launch
Square, Stripe, Supabase
See Harbs Farm’s systemWhen off-the-shelf software doesn't fit how you run, we build what does. Harbs Farm runs bookings, cut sheets, payments, and staff boards from one interface — and we're now wiring the scales and machines on the processing line into it, so admins control the entire operation from a single screen.
Harbs Farm — bookings, cut sheets, payments, staff boards
Next.js, React Native, Supabase
Explore custom AI agentsMost clients start with lead generation — where it goes from there is up to you. Tell us where you're at
Recent work
Real products in production — funnels, AI agents, field-sales platforms, operations software, and AI video.
Client case studies
A Texas solar company
A verified-leads funnel paired with an AI texting agent that reaches every lead within minutes and books the consultation — plus a confirmation agent that reminds and reschedules so appointments actually happen.
Next.js, Retell, Twilio, GoHighLevel
Harbs Farm — meat processing, New York
We took a farm running on phone calls and paper fully online: a booking wizard for farmers, deposits through Square, a kanban board for staff, owner-controlled capacity — plus the ad campaigns and reminder ladders that fill it.
Next.js, Supabase, Square, Meta Ads
Also in production across the portfolio: more solar lead funnels, live analytics dashboards, and AI SMS agents. Next build: a DTC meat-delivery storefront.
Our products & experiments
Our product — Offset Canvassing
A GIS-style map layered with public homeowner data — plus a companion mobile CRM so reps capture intel in the field, track territory, and never knock the same door twice.
Next.js, React Native, Google Maps, Supabase
See the live pageOur product
A cross-platform fitness app where an AI “sensei” generates personalized workouts, nutrition guidance, and grocery lists — kitchen to gym, on iOS, Android, and web.
Flutter, React, Gemini, Supabase
See it liveFor DTC & local brands
We script, generate, and render scroll-stopping video ads with a Remotion + fal.ai pipeline — full campaigns shipped in days, not weeks, for a fraction of a traditional production crew.
Remotion, fal.ai, Next.js
Get a reel for your brandHave something like this in mind? Tell us what you're building
The team
Sales and software under one roof — the reason everything we ship works end to end, from the first ad dollar to the booked job.
Co-founder — sales & marketing
Millions in revenue closed the hard way — years of door-to-door sales. Sufyan runs sales and marketing: the offers, the ads, and the field-tested instinct for what actually makes a lead say yes.
LinkedIn
Co-founder — engineering
Full-stack architect who has shipped for Fortune 5 companies and startups — production AI, payment systems moving millions. Subaiyal maps how a business actually runs, finds where it leaks, and builds the agentic systems that fix it.
LinkedInA free discovery call: we dig into how your business runs and uncover where it's leaking leads, time, and revenue. Talk to our AI for two minutes and it books the call on the spot — yes, it's one of ours.
Rather not talk to an AI?
Book the discovery call directlyWhat happens next
A 2-minute voice chat — it asks what you're building.
Right there on the call, into our calendar.
We map your bottlenecks on the call — then design and ship the fix.
We reply within a day.
